Irish airline Aer Lingus has announced the introduction of a new “Saver Fare” that will offer transatlantic travel between Ireland and North America for as little as $201 (€169) each way as part of a return trip. The new Aer Lingus fare type will compete with the fare options offered by rivals such as Norwegian Air and WOW Air by allowing passengers to pay a bottom-line basic fare and then pay extra for any additional features they desire.
Working alongside the Aer Lingus Smart Fare offering, Saver Fare will give passengers the choice to purchase a seat which includes one piece of 10kg cabin baggage, in-flight entertainment, and onboard meals. Guests can then choose from a range of added on extras, from checked baggage, seat selection, blanket, headphones, at additional cost.
“At Aer Lingus, we are committed to offering our guests the best value with the best service across our network and to North America,” said Declan Kearney, Aer Lingus Director of Communications, of the announcement.
“We recognize that there is not a one-size fits all for today’s traveler and we want to provide an array of fare choices for our guests. That’s why we have introduced our new Saver Fare, recognizing the desire for some travelers to go à la carte, book their flight and choose any additional extras should they so wish.
“While our new Saver Fare will appeal to certain travelers, our Smart Fare which includes all our usual extras is still great value to North America. With more choice than ever for today’s traveler, Aer Lingus represents the best value because we serve central airports, and offer four-star service now at an even more affordable price.”
Read more: Aer Lingus ranked one of the top 10 airlines in the world
The current Smart Fare is an all-inclusive option which includes checked baggage, free seat selection, blanket, and headphones. This option will still remain for Aer Lingus passengers who wish to make one booking with all the extras included with fares starting at $249 (€209).
The Saver Fare will become available on October 1, 2017, for flights between Ireland and North America.