Eastern European prostitutes in Donegal are now offering sex on one of the county’s best known beaches – in broad daylight.

Sex on the beach has taken on a whole new meaning in Bundoran, according to reports.

The Irish Independent states that police have stepped up their patrols on the town’s beach after the move by a criminal gang.

The gang, run by Eastern European hoodlums, has forced prostitutes to offer their services on Bundoran beach.

Local police have confirmed that they have received a number of complaints.

Men were approached by three women on the beach offering a range of services via hand-written notes and calling cards.

The newspaper contacted the number on one of the cards and a woman, speaking in a foreign accent, told the reporter: “We will be back on Saturday.”

When asked what was on offer, the woman told the paper: “You call me Friday for sex on beach. No problem. Do whatever you want. My service is €200.”

One eye-witness told the Irish Independent: “The women were being followed by three men and it was clear they were their pimps.”

The paper says police are aware of the reports and are investigating the incidents.