Have you ever wondered what it takes to have a career in Irish politics?

Forget about the high powered election campaigns in America.

In Ireland at local level its all about  the grassroots.

You must check out this promotional song campaign from Martin Lonergan  for his election campaign in Co Tipperary for the County Council.

Putting up election posters and kissing babies simply doesn’t cut it the way it did in JFK’s day. For the modern day politician it’s about having the ‘cool’ factor- for rural Ireland.

Election candidates have to pull out all the stops if they want voters on their side.

Martin has decided against putting up election posters due to his support for the Tidy Towns initiative and is taking a modern day approach to winning the hearts of his voters.

Check out the unique election video here: