Guinness, Ireland’s most famous export, has announced details of how it plans to celebrate its 250th anniversary later this year.
The company says that the celebrations will peak on “Arthur’s Day”, September 24, to honor company founder Arthur Guinness.
In 1759 Arthur Guinness signed a 9,000-year lease at the St. James Gate brewery in Dublin.
The company said that it plans to hold celebrations in Dublin, New York, Lagos, Yaoundé and Kuala Lumpur, with performances from such acts as Black Eyed Peas, Soul II Soul, Estelle, Kasabian, The Wombats, The Enemy and as well as Irish acts, The Undertones and David Holmes.
Dublin will be host to a special concert to celebrate the birth of the black drink, with one of the buildings in the St. James Gate brewery being converted into a concert venue that will hold 2000 guests.
The day will see musical performances from more than 50 acts playing in 28 Dublin pubs.
The company also said that various other events around the world would be held to mark the day.