With Barack Obama secured in his second term, Bill Clinton is now turning his focus to another passion - helping in the fight against breast cancer. The former President has recently joined forces with the National Breast Cancer Coalition.

The Daily Beast reports on Clinton’s newest role as honorary chairman of the National Breast Cancer Coalition, which is an organization that consists of hundreds of cancer-fighting charities. Clinton will be serving as the honorary chairman for the campaign’s initiative to find a cure for the disease by 2020.

“The stakes are too high, the losses have been too great to let another decade go by without ending breast cancer,” Clinton said when he announced his partnership with the Coalition. Clinton has been involved with the Coalition in the past, specifically in 2005 when he helped establish a fund in honor of his mother Virginia Clinton Kelley, who died of complications from breast cancer.

In its annual report, the National Breast Cancer Coalition said that response has been slow and the public perception is skewed regarding breast cancer. Further, the report said that media often focuses too much on the triumph over breast cancer, failing to highlight the painful realities that it brings.

“Given the attention and resources directed to breast cancer, the public understandably believes that we have made significant progress,” the report said. But “we know little about how to prevent breast cancer or how to prevent deaths from the disease.”

The Coalition’s president Fran Visco is pushing for more in the field of research, saying that mammograms and pink ribbons aren’t getting the job done.

“We get sidetracked by efforts to focus on getting every woman a mammogram. We could screen every woman in the world and we would not have stopped breast cancer,” Visco recently told The Daily Beast. “I am not saying to stop funding for screening; however, we cannot afford to make it a main focus.”

Visco also noted the importance of the recent election in terms of helping publicize the cause for breast cancer awareness. “This election again showed the power and importance of women as voters and political leaders,” Visco, a breast cancer survivor, says. “Now we will look to see if both parties learned from that fact and will pay attention to issues important to us, like breast cancer and women’s health overall.”


Bill Clinton speaking on the Obama / Biden campaign trailGetty