A Hollywood blockbuster has canceled its promotional campaign over concerns it may be considered insensitive, following the shooting of black teen Trayvon Martin in Florida last month.

The teaser trailer for the Twentieth Century Fox comedy “Neighborhood Watch” starring Vince Vaughn, Ben Stiller and Jonah Hill has been pulled from movie theatres, as well as a bullet riddled promotional poster for the movie.

The stars of the movie play suburban fathers who join forces in a neighborhood watch brigade to tackle aliens.

During the trailer Jonah Hill's character makes a gun motion while leaning out of a car window.

A Fox spokesman said: “We are very sensitive to the Trayvon Martin case, but our film is a broad alien invasion comedy and bears absolutely no relation to the tragic events in Florida.

“The movie, which is not scheduled for release for several months, was made and these initial marketing materials were released before this incident ever came to light.

“The teaser materials were part of an early phase of our marketing and were never planned for long term use.”

Watch the official teaser trailer below: