Roadside billboard lands two jobs for ‘Jobless Paddy’

Marketing graduate saved from emigration after clever stunt

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Roadside billboard lands two jobs for ‘Jobless Paddy’

Photo by Peter Morrison AP

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The unemployed Irish graduate who spent the last of his savings on a giant billboard advertising his services has landed not one but two dream jobs.

Marketing graduate Feilim Mac An Iomaire used the advertising hoarding to plead with Irish employers to save him from emigration. And it worked.

The $3,000 he spent to erect the billboard on Dublin’s busy Merrion Road was a last resort after he spent eight months looking for any job following his return from a year in Australia.

Now the 26-year-old has his pick of two top marketing jobs in his native city after his innovate campaign resulted in 20 interviews.

“I can’t quite believe how my life has turned around. Since I put the billboard up, my phone literally hasn’t stopped ringing and I’ve been to about 20 interviews,” said Mac An Iomaire whose Jobless Paddy billboard was taken down on Sunday.

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“But the best news for me is that I’ve received two job offers in the past couple of days and they are both marketing roles and exactly the types of jobs I wanted.

“I expect to have something sorted by the end of the week and I can now say for certain that I’ll be back working by the end of this month.’’

Speaking to the Irish Independent, Mac An Iomaire added: “It’s certainly the best €2,000 I’ve ever spent in my life, because had I not done that I doubt I would have even have had an interview at this stage, never mind a couple of job offers.”

A graduate of Galway’s National University, Mac An Iomaire had been living on jobseeker’s allowance after his return from Sydney last August.

Forced to move back in with his parents, he could see no alternative to emigration before he came up with the idea of the billboard in which he faces a number of famous landmarks in Sydney, London and New York with the desperate message ‘Save Me From Emigration’.
“I’ve been very frustrated at being unemployed and being stuck on the sidelines for so long. And as I’ve said before, I want to stay in this country and be part of its solution, not its problem,’’ he added.

“Finally, I now know that I’m going to be working again very soon and I couldn’t be happier. I love this country and if I had to leave it again, it would be with a heavy heart. Thankfully, it looks like I’m here to stay.”

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