If you want the Republican Party nomination nowadays, you better be prepared to throw tens of thousands under the bus.
Just pick your minority carefully: Latino's, gays, immigrants, Muslims, single parents - the list goes on.
This week's contestant is Donald Trump. His gold plated "I'm an ostentatious businessman" shtick plays well in the midwest, as does his newly minted campaign platform of throwing gay and lesbian families under the bus, most likely excluding them from health care and marriage.
Trump believes gay couples and their families shouldn't have access to the same health care as families headed by straight parents.
Asked if same-sex couples should have the same medical and civil benefits as straight couples, Trump replied, "As of this moment, I would say no and no."
No and no. There's nothing like denying Americans basic equality to gain some public attention for your political candidacy.
And Trump, who has married three times, had this to say about marriage equality for gays:
"I'm not in favor of gay marriage. They should not be able to marry. I just don't feel good about it. I don't feel right about it. I'm against it… I'm opposed to gay marriage."
Pardon me, Donald - but I don't feel good about overexposed blowhards giving their opinion on matters that will never concern them, but that doesn't mean I want to strip them of their civil rights.
Just what kind of message is Trump sending to the estimated one million gay couples who are raising approximately two million children in the United States?
That they shouldn't be treated equally because he doesn't like them? I bet he'd be happy enough to take their money at any one of his properties, so perhaps they should reconsider that until he affords them the same dignity and respect as all loving couples and families.
Perhaps all Donald needs is a little reciprocation. If he learns what it feels like to be thrown under the bus himself, if he feels the burn, I bet he'll be less likely to indulge himself in the future.
So, with that in mind, if you're gay or if you just love someone who is you could consider Trump's decision to stand against LGBT families when you're deciding whether or not to patronize a Trump establishment (or watch a Donald Trump TV show) like any of the following:
In New York:
Trump World Tower Trump Tower Trump Plaza 40 Wall Street 1290 Avenue of the Americas West Side development
Trump Park Ave. (Delmonico Hotel)
Trump International Hotel The Residences at Trump National in Westchester County
Bank of America Center, San Francisco Trump Entertainment (casinos) (Atlantic City) Trump Las Vegas Mar-a-Lago (Palm Beach, FL) Trump Chicago Miami Beach Hotel/Trump International Beach Resort (Miami, FL)
Trump International Golf Club, Raffles Resort (Canouan Island, The Grenadines) Trump National Golf Club, Bedminster (Bedminster, NJ) Trump National Golf Club, Los Angeles (Rancho Palos Verdes, CA) Trump International Golf Club (West Palm Beach, FL)
The Apprentice (and various spinoffs) Miss Universe / Miss USA Pageants
Fox and Friends (Fox News)
Why Martin McGuinness will be remembered for hundreds of years to come