Europe's no-frills airline yesterday launched it's fourth annual charity calendar which showcased cabin members who have stripped off to raise money for a good cause.
This year the company will be donating the proceeds to the German charity Tafel, which provides food and services to those suffering from poverty across the country.
“Ryanair’s cabin crew stunners are delighted once again to strip off for charity,” said Michael O’Leary, Ryanair’s chief executive.
The lowfare airline boss looked very happy yesterday, as he posed with two of his bikini clad cabin crew for the calendar launch.
The Irishman added that the company decided to donate proceeds to a Germany charity as 30 percent of last year's calendar revenues came from Germany.
Earlier this year Ryanair revealed that over 400 charities from across Europe had applied to become the 2011 Ryanair Cabin Crew Charity Partner.
Gerd Häuser, Tafel’s Chief Executive, said: “We thank everyone at Ryanair on behalf of our 50,000 volunteers who deliver food every day to people in need throughout Germany.”
At a cost of $13 (€10) all proceeds from the calender will go directly to charity.
Where does the term “the luck of the Irish” come from?