Married in Ireland? Fancy an affair? Click here...

Adulterers' Web site Ashley Madison targets Ireland for business

He also said that Ashley Madison provides a healthy alternative to work affairs and to prostitution.

“Men who do have affairs tend to have them at work – that’s what the research says – and that’s really unhealthy from a risk opportunity point of view. You could lose your job.

“Irish men and women are going to have affairs – but they shouldn’t do it in the workplace. We aren’t going to invent infidelity but we have a chance to cannibalize infidelity and say, ‘Hey, that’s really risky. Don’t have work affairs, and going to a prostitute is risky behavior – it’s dangerous, it’s against the law, there’s a chance you can get a STD. Go to a community of people where everyone has the same expectations and no one is going to rat you out.’”

Biderman argued that the severe Irish recession could provide rich pickings for his site.

“In times of financial stress, people turn to outlets that make them feel better. Some people turn to alcohol. But for some people the best bang they can get for their buck is to have an affair. Infidelity rates tend to go up in tough economic times.”

 “The other factor is that the majority of marital discord revolves around economic issues – that’s where 70 percent of marital problems stem from. It’s really hard when you are at odds with your partner to turn on the intimacy dial, when you are fighting over where the next dollar is going to come from.

“You tend to flip over and go to sleep. So come Monday morning, you are not only frustrated with your life, you are also sexually frustrated - and Ashley Madison seems like a very attractive alternative.”

Earlier this week, Accord, a Catholic marriage counseling agency in Ireland, said that it had recorded a 40 per cent increase in couples seeking its services because of financial problems in the past two years.

However, John Farrelly, the director of counseling at the agency, told IrishCentral that he was not concerned withAshley Madison's expansion into Ireland.

"I am fairly sure that the people of Ireland understand that Mr. Biderman has no interest in their marriage or family but purely in money,' Farrelly said.

"Money is scarce at this time and most people are concentrating on putting food on the table as opposed to in Mr. Bidermans pocket."

Predictably, Ashley Madison has attracted considerable controversy in the U.S., where it has been featured on “Ellen”, “Dr. Phil”, and “Good Morning America.” Brent Bozell, the president of a conservative monitoring group called Media Research Center, describing it as “Home Wreckers Inc.”

​
Nster.com