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Lily OBriens Opens in NYC

By
APRIL DREW,
IrishCentral.com Staff Writer

Published Tuesday, March 10, 2009, 1:23 AM
Updated Thursday, July 23, 2009, 5:59 PM

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A little bit of Ireland in the form of tantalizing chocolate has hit the streets of New York, just in time for the holidays.

Famous Irish chocolatiers Lily O'Briens is introducing their rich and luxurious selection of fine Belgian chocolates to sweet-toothed New Yorkers at Bryant Park now through December 28.

Located under the Christmas tree in Bryant Park on 42nd Street, the Lily O'Briens chocolate boutique is abuzz, on a daily basis, with tourists from all corners of the world sampling and subsequently purchasing a box of O'Briens chocolates for a loved one back home, or possibly for themselves.

"I would really love for the public, especially the Irish public, to visit us at our kiosk booth in Bryant Park just so they can get introduced to the chocolate because it's so popular in Ireland," said Marisa Davis, general manager of Lily O'Briens chocolates in the U.S.

The mouthwatering chocolate had a romantic beginning. Mary Ann O'Brien started making bits of chocolate in the kitchen of her modest countryside home in Co. Kildare in 1992 with just two pans and a trusty wooden spoon. The only help she received was from her baby daughter, Lily, chief chocolate taster.

Realizing her potential, the Queally family from Wexford believed in Mary Ann's dream of producing masses of high-quality chocolate and sharing her edible creation with rest of the world.

Now, 16 years on, Lily O'Briens has made a name for itself across Europe and is now crossing the Atlantic to give New Yorkers and more importantly Irish immigrants full access to the lavish chocolates.

While the chocolate boutique in Bryant Park has everything from sticky toffee bars to luxurious boxes of nicely presented chocolates, Lily O'Briens fans will be delighted to know that January will be an exciting month for both the company and their loyal customers. A Lily O'Briens flagship store is set to open its doors to the public in January.

Facing Bryant Park on 41st Street, the new cafe will feature all of the company's delicious chocolates as well as their to-die-for delectable hot chocolate.

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